The Dot Effect

Effective Entrepreneur information and solutions - the musings of an Entrepreneur for Entrepreneurs. Be sure to look at my Online Business site for web development and online business ideas - www.leapingahead.net. Join me on all social media too for updates and information.

TO Blog or NOT to Blog?

TO Blog or NOT to Blog?
Blogging has been a phenomena for over a decade now and there are now many thousands, if not hundreds of thousands of blogs.  So have made people famous, some have made people rich and famous and the large majority of blogs languish on unknown sites unread and also never updated.  I am fre...
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Are you prepared for the new VAT/TVA rules?

Are you prepared for the new VAT/TVA rules?
New EU VAT rules from 1st January 2015From January 1st 2015, businesses who sell digital products and services to European customers should begin charging VAT at the rate of VAT in the country in which the customer is based, not their own.These new rules apply to the sale of most digital products an...
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How to get the competitive edge (3)

How to get the competitive edge (3)
A couple of days ago I posted about the 2013 Digital Marketing Optimisation Survey Results and today I shall focus on the 3rd point of the summary results:According to 87% of marketers, less than half of onsite visitors receive targeted contentI found this to be one of the most staggering statitics ...
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How to get the competitive edge (2)

How to get the competitive edge (2)
Yesterday I posted about the 2013 Digital Marketing Optimisation Survey Results and today I shall focus on point 2 of the summary results:"• Testing, if implemented at all, is usually only performed on landing pages and homepages. "Testing ... do you test different styles, pages, formats, fonts, key...
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How to get the competitive edge (1)

How to get the competitive edge (1)
Received the Adobe 2013 Digital Marketing Optimisation Survey Results today and it made interesting reading. Adobe surveyed 1800 digital marketers and their conclusion is ... optimisation, testing and targeting content increases online conversion rates!Some of the most interesting results were :"• 4...
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Right tools for the blog

Right tools for the blog
Well it's taken some time but I believe I've finally found the right tool for my Blog! Now you may wonder why finding the right tool could take so long (took me months in between projects) but why should it be important. Like most folks say ... 'just start a WordPress blog'.Don't misunderstand me, a...
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